|
Solutions > Loyalty and electronic wallet solution
The issue of customer loyalty are high: win a customer is good,keep it is better
Some say that a customer loyalty costs 4 to 5 times less than to win a new one. Better still, 80% of sales are made by 20% of customers.
Today's technology allows us to take advantage of a customizable loyalty at the highest level, thanks to magnetic or smart cards.
To reward purchases of every customer, the loyalty card can record consumption on account of points; this account is eligible for rewards, discounts on purchases.
But the interest of the adoption of a system of loyalty must go beyond the simple fact of calculating points. The loyalty card is available to report specific information about its customers and its buying behavior.
That’s why the solution consists in setting up pos terminals installed in a shop or a set of shop allowing registering all operations.
|
These operations are collected and transferred to a central server (data base) where it can be analyzed and retrieve data about the behavior of consumers to increase sales.
The solution can be interfaced with actual information system.
Main advantages of the solution are :
 Complete solution based on smart card or magnetic card
Evolutionary solution in terms of services ans users
Can be customized according to the needs
Easy to deploy
To deploy our solution, BITAKA offers :
A set of personalized cards
Forms to collect information and explaining programs
The software
The pos terminal
All is designed to guarantee the most effective offer
 |
